Know if your social ad will perform
before you spend a dollar.
AI-powered creative scoring across our proprietary 34-attribute model, weighted per platform. Results in under 90 seconds.
Drop your video here
or click to browse files
Max 50MB · MP4 recommended for best results
3 free analyses per month · Analysis takes 30–90 seconds · By using this tool you agree to our Terms & Conditions & Privacy Policy
Pre-flight your creative
Get platform-specific predictions across Facebook, Instagram, Snapchat, and TikTok before you spend.
Diagnose underperforming ads
Get a structured breakdown of creative attributes dragging performance, and how to fix.
Upload your ad
Drop in any MP4, MOV, or WebM video up to 50MB.
AI analyses every frame
Our engine evaluates 34 creative attributes — mapped to Google's ABCD framework — using multimodal AI vision and audio analysis.
Receive your scored report
Get an overall score, per-platform breakdowns, ABCD pillar scores, audience persona, and actionable recommendations.
34-attribute model mapped to Google's ABCD framework, with platform weights
Attract
Hook strength, pacing, format fit, opening frames
Brand
Logo visibility, brand name, product presence, signature colour
Connect
Emotion, faces, lifestyle scenes, audio, UGC style
Direct
CTA clarity, offers, price/promo visibility, conversion signals
Ad Scorer is a research tool built by Zaryn Sidhu as a community contribution to the paid social advertising industry. Available for informational purposes only and not affiliated with any platform, agency, or organisation.